Margins above 15%
You buy wholesale and set retail. Digital becomes a profit centre rather than a service you subsidise to keep the account.
Agency partners
Agency Partnerships
Keep the client relationship. Skip the hiring. Add every digital product your clients keep asking for and run margins that make digital a profit centre instead of a favour.
How does an agency partnership with Orbit Interactive work?
Agencies partner with Orbit Interactive to fulfil digital campaigns they sell but do not want to staff internally. The agency owns the client relationship, sets pricing and keeps the margin. Orbit provides strategy, media buying, creative, trafficking, optimisation and reporting across more than 180 products, either invisibly under the agency's brand or as a named specialist partner on strategy calls, depending on the account.
30-50%Typical partner margin
0New hires required
2-3 daysPlan turnaround
15%The commission model we replace
Platforms available to you from day one
GoogleMetaAmazon AdsTikTokYouTubeLinkedInSnapchatSpotifyMicrosoft AdsPinterestTwitchRedditGoogleMetaAmazon AdsTikTokYouTubeLinkedInSnapchatSpotifyMicrosoft AdsPinterestTwitchReddit
Why agencies come to us
Digital should not be the line item you lose money on
Traditional agency economics were built around 15% commission on media. Digital broke that, because the work per dollar is higher and the platforms multiply every year. Most independent agencies end up in one of two uncomfortable positions: hiring specialists they cannot keep fully utilised, or referring digital out and slowly watching a specialist agency take over the relationship.
The partnership model exists to avoid both. You keep the client, keep the strategic seat, and keep a margin that is genuinely worth having, because you are buying fulfilment at wholesale rather than paying salaries against uneven demand.
Two ways agencies use us
- Pure white label. We never appear. You sell, we fulfil, everything carries your brand. Best for agencies with strong digital-literate account staff.
- Named partnership. We join pitches and strategy calls as your digital team, which shortens the sales cycle on technical accounts and lets your account staff stay focused on the relationship.
Most partners use both, choosing per account. There is no requirement to pick one and stay there.
What ownership means when things go wrong
Any agency that has outsourced work knows the real test is not the good month. It is the account that is underperforming, where the client is unhappy and the vendor goes quiet. Our standing commitment is the opposite: when an account gets difficult, we get more visible, not less. We will get on the call, explain what happened in plain language, and take responsibility for the fix. Protecting your client relationship is the entire product.
What you get
Included in every engagement
180+ products, no hiring
Search, social, video, OTT, display, audio, SEO, AEO and creative available immediately, without a single new salary.
Custom client portals
Branded dashboards and reporting your clients log into under your name, at your own subdomain.
Media planning support
Strategists who will build the plan, size the budget and defend the recommendation in the room if you want them there.
Account development
We help you grow existing accounts with channel expansion opportunities you can take to the client as your own idea.
We show up when it is hard
Underperforming account? We get on the call and own it. Your client relationship is the thing we are actually protecting.
Ready to see what this looks like for you?
Twenty minutes on a call is usually enough to know whether this is worth your time.
A strategist reads every submission. One business day, no drip sequence.
FAQ
Questions from agency partners
Straight answers to what prospects actually ask us before signing.
What margin can we realistically make?
Most agency partners run 30 to 50% on media products and higher on retainer services like SEO and AEO. You buy at wholesale and set your own retail, with no revenue share on the spread and no mandated pricing. Compared with a traditional 15% media commission, digital stops being the loss leader.
Do you go on client calls?
Only if you want us there. Some partners keep us entirely invisible. Others bring us into pitches and quarterly reviews as their digital team, which tends to help on technical accounts. You decide per account and can change your mind at any time.
Will you try to poach our clients?
No, and it is written into the partner agreement. The white label business only works if partners trust it completely, and a single breach would end a model we have spent over a decade building. Practically, our incentives run the other way: a partner sending us fifteen accounts is worth far more than one direct client.
How do we hand off an account?
Send us the brief, current performance and access. We come back with a plan and a media schedule within two to three business days, then handle the build. You stay the client's point of contact throughout unless you ask us to step forward.
What if our client is unhappy with a campaign?
We get on the call. You will get an honest diagnosis of what went wrong, a written recovery plan and, where the fault is ours, make-good on the delivery. We do not leave partners to defend work they did not do.
Can we start with just one client?
Yes, and most partners do. One campaign is enough to test the workflow, the reporting and how we handle the first problem. Roll it out to your wider client base once you are satisfied.
Next step
Ready to see what your budget should actually be doing?
Send us your current campaigns. We will show you, line by line, where the waste is and what we would do differently. No pitch deck, no obligation.